PORTRAIT OF THE COMPANY
When I like. What I like. How I like. Precisely that is what homeshopping at HSE24 is all about. Shopping from your home. Conveniently and without the slightest problem. With competent advice. Without shop closing times. 24 hours a day. 16 hours live. 365 days a year. A business concept convincing in every respect.
First teleshopping channel family with systematically networked sales platforms
HSE24 is the first home shopping company to operate three shopping channels, i.e. the main channel HSE24 and the special interest channels HSE24 EXTRA and HSE24 TREND: HSE24 EXTRA is devoted to kitchen & food, beautiful homes, house & garden and DIY. By contrast, HSE24 TREND is a lifestyle channel focusing on beauty, fashion and jewellery. Together with the main programme and the online shop, they offer customers a varied and interesting shopping experience. HSE24 is extending its multi-channel sales platforms to include a mobile shopping application in autumn 2010. The company will therefore be fit for the digital future of interactive television.
HSE24 is growing… and growing…
Showing growth of approximately 12 percent, with net revenues of Euro 441 million in the 2010 calendar year, HSE24 recorded the highest revenues ever in the history of the company. Alone in 2010 HSE24 had about 1.5 mill. active customers. An international range of products, customer-oriented product and service quality, as well as fair value for money guarantee successful development of business.
Arousing emotions, television creates an intense shopping experience. Competent, comprehensive advice and consumer-oriented services set the foundation for successful customer retention. All this is ultimately rounded off by the internet offering the freedom of using the services you want when you want, ensuring parallel presentation of a wide range of products as well as individual, personalised access to information.